DO-IT-YOURSELF

The easy tutorial video maker

Don't just tell followers how to create a DIY project, show them! Create professional step-by-step video tutorials in a matter of minutes with your photos and video clips.

PARTNER OF

The easy way to create a tutorial video

With Animoto, it's never been easier to produce your own professional tutorial videos. Create how-to videos or product tutorials that your audience will want to watch from start to finish. Go from a storyboard template to publishing in minutes. No video editing experience needed!

DESIGNED FOR SUCCESS

Get started easily with storyboard templates

BEAUTY TUTORIAL

Show your audience how to create crafts, recipes, and other projects by making a professional video tutorial. Simply swap out the existing text, photos, and video clips in our template for your own; then preview and publish.

STEP-BY-STEP INSTRUCTIONS

Give your audience a quick educational tutorial that guides them through a process. Add or remove directions from our storyboard to make your video longer or shorter. Include bold, eye-catching text effects to make each step stand out.

HELPFUL TUTORIAL

Show your audience how your product works. Create an informational video that commands attention, using bright colors and well-placed text that illustrates how to use your product, all while showing off its best features.

WHY MAKE DIY VIDEOS

SHARING YOUR TUTORIALS

TIPS FOR SUCCESS

Why DIY videos are so effective

PEOPLE WANT TO LEARN FROM THE BEST

Customers prefer to buy from people they know, like, and trust. A professional video that displays your expertise will give audiences a way to identify you as an authority. Then when viewers need help from a professional in your field, they'll think of your video—and you—first.

TUTORIALS EXPLAIN VISUALLY

Breaking down a process with video makes it easy for your audience to understand exactly what to do and how. A DIY video takes your audience through each step in a process, so they won't get confused or lost, the way they might with just text or static images.

VIDEOS BUILD YOUR PROFILE ON SOCIAL

Posting content that's valuable to your audience is part of growing a brand on social. The more you provide video tutorials that helps your audience solve problems or give fresh education, the more they'll like, comment, or share.

Where to share your tutorial videos

POST TO SOCIAL MEDIA

Animoto lets you publish videos to any of the top social media platforms. Share your tutorial video on a Facebook page, post it as an Instagram Story, or turn it into a YouTube video in minutes.

SHARE ON YOUR WEBSITE

Whether it's a step-by-step blog post or a sales video for a landing page, posting video content to your website can keep visitors on your site for longer periods of time. Turn your site into a go-to resource for your specialty.

USE IN EMAIL MARKETING

Increase open rates and engage your list with valuable tutorial videos. Create content that gets your email list excited each time a new email arrives.

How to make top-notch tutorials

KEEP TEXT VISIBLE

If people can't see your words on screen, they won't get the most value out of your content. Make sure to choose text colors that will stand out against your background and select a size that'll be visible even if your audience is watching on mobile.

PICK THE RIGHT ASPECT RATIO

Animoto lets you choose between landscape and portrait aspect ratios so that you can select the best option for your posting platform. Horizontal video is still the best choice for your website or YouTube, whereas Instagram and Facebook tutorials will look better, and take up more screen space, when they're square.

ADD BACKGROUND MUSIC

Breathe life into your tutorials by adding an entertaining background soundtrack. Animoto offers thousands of commercially licensed songs to choose from, or you can upload a licensed song of your own.

SUCCESS STORY

See how this blog created a viral hit with video

Stock images and music at your fingertips

Lifestyle blog Peanut Blossom wanted to promote a new tutorial on their blog, showing how to create DIY holiday ornaments. When their posts featuring static images fell flat, Peanut Blossom decided to give Animoto a try.


The site started with Animoto’s Step-based Tutorial storyboard, and in a few minutes they were able to drag and drop photos and video clips they already had right into their project. After adding some text, Peanut Blossom shared their video tutorial on Facebook and their website. The DIY video was a hit, amassing 1.4 million views and adding 5,500 followers to Peanut Blossom’s Facebook page.


How to make a tutorial video with Animoto


Select a storyboard template or start from scratch


Upload your photos and video clips or choose from our library of Getty Images stock library


Personalize by changing colors, music, and text and adding your logo


Produce and share your tutorial video

FAQs

HOW DO I MAKE A GOOD TUTORIAL VIDEO?

Users are 3X more likely to prefer a tutorial video to written instructions. With Animioto's tutorial video maker, you can combine video clips, screen recordings, helpful images, voice-over messages, text, and more to create a helpful, professional video tutorial. Create your own for free!

WHAT ARE THE BENEFITS OF VIDEO TUTORIALS?

The benefits of video tutorials are plentiful. In fact, users are 3X more likely to prefer a tutorial video to written instructions. They combine multiple forms of media like video clips, screen recordings, voice-over messages, and text to guide viewers on how to use a product/service or complete a task. They can also be saved, shared, and rewatched at any time.

WHY ARE VIDEOS GOOD FOR LEARNING?

Many consumers said that they would prefer to watch a short video about a product or service over any other format. By offering a richer visual and auditory learning experience, video tutorials appeal to a wider audience and are more memorable. Plus, they can be paused, slowed down, and rewatched. You can use Animoto's video tutorial maker to start making informative tutorials for free.

HOW LONG SHOULD A TUTORIAL VIDEO BE?

Video tutorials should ideally be 3-6 minutes long, but less than 20 minutes at the maximum. Depending on the content of your tutorial, you may want to include helpful links or resources to help reinforce the learnings. With Animoto, you can easily make your tutorial videos as long or as short as you'd like.

Make your first video today

Create and share videos for free. Upgrade anytime for more customization.



SEE PRICING

We’re here if you need us

As you get started making videos, we're here to help along the way! Join other businesses just like yours in the Animoto Social Video Marketing Community on Facebook. Our team of video experts is ready to help you grow with tips, ideas, inspiration, and feedback on your videos. You can also reach our dedicated Customer team directly at help@animoto.com.

VISIT OUR HELP CENTER